In this article originally published in Australasian Leisure Management Magazine, regular iSport contributor Blair Hughes gives his unrivalled opinion on the increased utilisation of technology in our stadium experience...
Blair Hughes heads up the Australian operations for audioBoom which works with major Australian and international sporting teams through to broadcasters and podcasters. He loves a blog, producing his own 'Blair's Blog' around fan engagement as well guest blogging for a range of sporting and non-sporting publications. Here he writes for FROTH magazine on craft beer and sport - a synergistic relationship if ever there was one!
Excellent piece from AudioBoom's Blair Hughes on the power of the podcast... In sports, sound can tell a story that images can’t. A broadcaster’s passionate voice over the noise of a roaring crowd creates an immediacy and an emotional quality unlike anything else. That intrinsic power is what offers sports teams a unique opportunity when it comes to creating and distributing audio content.
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