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All the latest from the world of sport business…

  • In this article originally published in Australasian Leisure Management Magazine, regular iSport contributor Blair Hughes gives his unrivalled opinion on the increased utilisation of technology in our stadium experience...
  • When I ask people advice on what their parents did during their youth sports careers that allowed them to succeed either on the field or off it, I’m surprised how often they tell me what their parents didn’t do, instead of what they did do. Here are 9 things good sports parents do not do. Originally published on ilovetowatchyouplay.com
  • Another great piece from iSport contributor Dave Wakeman who continues to ask some hard questions of sports biz executives... Originally posted on davewakeman.com
  • In this article originally published on LinkedIn Dave Wakeman raises an issue that he has talked and written about over a number of different areas - the need to do hardcore fan development over many years; to think about the lifetime value of your fans; and to use stories as a tool to build the game and tie the history to the present.
  • Declining television viewership for sporting events might suggest that those of us who heralded sport as a potential saviour of traditional broadcast media had it all wrong. This piece from Heath McDonald and Daniel Lock originally published on The Conversation...
  • In this short piece regular iSport contributor Dave Wakeman explores the strategy of expending your entire marketing budget on a single game...
  • It was my pleasure to attend and be a minor panellist at the third Money in Sportconference on the Gold Coast. Although far from a sport business conference debutant it was my first visit to this particular event so I thought I‘d post a few remarks about what is now considered to be among the premier conferences of its type. This from iSport Managing Director Dr Dave Arthur...
  • Although sports bar owners, ticket brokers and merchandise vendors can expect a surge in revenue as the Cubs continue their World Series run, experts say it won’t translate to a sizable impact on Chicago’s economy. This from Alexandra Olsen of the Chicago Suntimes...
  • UniGames has been bringing uni students together for a week in September every year since 1993. Now that the action packed event is over for another year, athletes will be hopping onto planes over the weekend and flying back home, to all corners of the country. So, why should you join your university’s team and head to the games next year? This piece via STA Travel blogger Amy Roberts...
  • UniGames isn’t just about playing sport, it’s about supporting your friends and your university. We
    had a chat to some students as we wandered around the venues to find out what games they were
    checking out, and I’ve discovered a couple new sports of which I might just become an avid
    spectator myself. This piece from STA Travel blogger Amy Roberts...